AmTrust Workplace
print   email   Share

Do You Need Social Cause Programs To Attract Millennials?

By Jack McCalmon, The McCalmon Group, Inc.

The Millennial Impact Report reveals that 55 percent of the respondents think that an employer's support of social causes is an important consideration for accepting a job offer.

Millennials desire to contribute to causes, and this comes from a sense that an organization that is doing social good is likely a better place to work.  Kathleen Kelly Janus "Employees will stay longer if you involve them in social causes" https://work.qz.com/1180591/millennial-employees-may-stay-longer-if-you-ask-them-to-volunteer/ (Jan. 16, 2018).

Commentary by Jack McCalmon, Esq.

What is the motivation behind the Millennials who participated in this report?

As one respondent is quoted as saying in the report: "If a company cares that much about outside causes, then I know they are invested in treating me right as an employee."

So, the primary goal appears to be to work for an employer that does social good because employees will be treated better there and not just to work for social good's sake. When doing social good is the main motivation for a particular Millennial, then that person will go to work for organizations whose mission and business is doing social good.

Employers that promote social causes will attract Millennials. However, employers that provide better salary and benefits are just as likely to attract Millennials as are the employers that provide social cause programs, but lower salaries and benefits.

Finally, your opinion is important to us. Please complete the opinion survey:

Are you a new user?

Register Here

 

Retrieve Password

Recent News

CEO And CFO Fraud Creates Exposures For Boards

The SEC finds two Silicon Valley company officers committed a $700 million fraud. What oversight was missing that led to this enormous fraud? We examine. Read More

Are Your IoT Devices Vulnerable To Attack?

Too often organizations and individuals forget to secure IoT devices, which hackers can breach to access network-connected computers. We examine. Read More

An Enterprise-Wide Cybersecurity Plan: A Crucial Step For Protecting Data

Not having a cybersecurity plan with human oversight left the U.S. Department of the Interior vulnerable to data breaches. We examine what this means for your organization. Read More

Recent Articles

Employee Vacation: A Benefit That Provides Value For Managers

Managers who encourage employees to take vacation time can reap the benefits of renewed energy, commitment, and productivity. Jack McCalmon, Esq. examines. Read More

Open And Notorious Sexual Harassment: What Is It And What Makes Employers Susceptible?

An Arby's franchise is sued because a team leader openly sexually harassed young female employees. Jack McCalmon examines what will make this case difficult to defend. Read More

Do Words Matter When You Are Hiring? You Make The Call

A restaurant chain denied certain, visible jobs to applicants age 40 or older. You make the call and join the conversation. Read More